Top 10 Infographic Creator Apps and Software

October 5, 2016 | by Jade Daryanani
Infographics Creator Software Apps Philippines Virtual Assistants Pepper

Infographics are fun, creative, and fact-filled visuals that feed readers a ton of information without making them feel overwhelmed. In fact, research found that colorful visuals increase people’s willingness to read a piece of content by 80%. These days, infographics have grown in popularity for their informative and visually pleasing nature. Marketers have also leveraged […]


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5 Best Practices in Creating Infographics

September 30, 2016 | by Jade Daryanani
Infographics Best Practices Virtual Assistants Pepper Philippines

Infographics do more than tell data and statistics. They tell a visual story about an important topic. Though concise and simple, infographics are filled with valuable information that is presented in a user-friendly and easy-to-recall layout. In fact, infographic search interest on Google increased nearly nine times more over the span of five years. Today, […]


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A Beginner’s Guide to Infographics

September 26, 2016 | by Jade Daryanani
Type of Infographics Philippines Pepper Virtual Assistants

Infographics have been around for thousands of years. We just call it by different names. For centuries, people have attempted to explain and present the world around them through a combination of words and visual representations. From primitive cave paintings to Egyptian hieroglyphs, history shows us that human beings are visual creatures by nature. Today, […]


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Video Marketing Basics: A Look into Instagram and Facebook

September 23, 2016 | by Jade Daryanani
Video Marketing with Instagram and Facebook Philippines Pepper Virtual Assistants

Social media has revolutionized the way we get information about the world. It evolved from being a means to connect and communicate to being a source of news, entertainment, and brand advertising. Marketers are capitalizing on the 2.3 billion active social media users to leverage their businesses. In fact, 91% of retail brands use two […]


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Video Marketing Basics: A Look into Vine and Snapchat

September 21, 2016 | by Jade Daryanani
How Can Marketers Maximize Snapchat and Vine for their Content Marketing Strategies Pepper Virtual Assistants Philippines

Businesses are finding unique and inventive ways to use video marketing as a new medium to reach their customers. In fact, research found that videos make a huge impact on customers’ purchasing behavior. About 90% of online shoppers at a major retailer’s website said that they found video content helpful in buying decisions. For the […]


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Video Marketing Basics: A Look into YouTube and Vimeo

September 19, 2016 | by Jade Daryanani
Youtube Vimeo Video Marketing Virtual Assistants Pepper Philippines

Video marketing has changed the way businesses create multimedia content. From boring infomercials and sales gimmicks, brand have shifted to creative and engaging videos. In a survey of over 600 marketing professionals, 93% of them used video for marketing and communications. Today we’re starting a new series that will look at the different video sharing channels you can […]


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How SEO Can Boost Your Content Marketing Strategy

September 16, 2016 | by Jade Daryanani
Seo And Content Marketing Virtual Assistants

There have been many debates on the relationship between search engine optimization (SEO) and content marketing. Many marketers are at odds between these two strategic tools, leaving them with several questions. Do they fit together? Are they mutually exclusive? The truth of the matter is that SEO and content marketing go hand-in-hand. SEO needs content. […]


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Things Marketers Should Avoid When Using SEO

September 15, 2016 | by Jade Daryanani
SEO Pitfalls Virtual Assistants Philippines

SEO can be a tricky tool to leverage and master considering the ever-changing algorithms of search engines. It is a constantly changing field that forces marketers to switch up their SEO practices. Like everything else, SEO also has its own fair share of rules that can affect your search engine page rankings (SERPs). Violating them […]


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How to Maximize the Use of SEO

September 13, 2016 | by Jade Daryanani
How To Maximize SEO  Virtual Assistants Pepper Philippines

Search engine optimization has become one of the most fundamental parts of running a business.  In fact, research revealed that 4 in 5 customers conduct local searches online. About 88% of this group searched using their smartphones while 84% used computers and tablets. Search engines like Google are constantly updating their algorithms to provide its […]


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The Basics of SEO

September 8, 2016 | by Ivy Guerrero
Basics of SEO Virtual Assistants Pepper Philippines

Search engine optimization or SEO is the process of gaining higher rankings in search engine results. It’s a strategy that allows your website to be picked up by Google, Bing, or Yahoo, when certain keywords are used in a particular search. Did you know that 90% of online experience begins with the search engine? That’s […]


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