Category Archives: Social Media


Video Marketing Basics: A Look into Instagram and Facebook

September 23, 2016 | by Jade Daryanani
Video Marketing with Instagram and Facebook Philippines Pepper Virtual Assistants

Social media has revolutionized the way we get information about the world. It evolved from being a means to connect and communicate to being a source of news, entertainment, and brand advertising. Marketers are capitalizing on the 2.3 billion active social media users to leverage their businesses. In fact, 91% of retail brands use two […]


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Video Marketing Basics: A Look into Vine and Snapchat

September 21, 2016 | by Jade Daryanani
How Can Marketers Maximize Snapchat and Vine for their Content Marketing Strategies Pepper Virtual Assistants Philippines

Businesses are finding unique and inventive ways to use video marketing as a new medium to reach their customers. In fact, research found that videos make a huge impact on customers’ purchasing behavior. About 90% of online shoppers at a major retailer’s website said that they found video content helpful in buying decisions. For the […]


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Video Marketing Basics: A Look into YouTube and Vimeo

September 19, 2016 | by Jade Daryanani
Youtube Vimeo Video Marketing Virtual Assistants Pepper Philippines

Video marketing has changed the way businesses create multimedia content. From boring infomercials and sales gimmicks, brand have shifted to creative and engaging videos. In a survey of over 600 marketing professionals, 93% of them used video for marketing and communications. Today we’re starting a new series that will look at the different video sharing channels you can […]


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10 Best Productivity Apps You Should Be Using Now

August 30, 2016 | by Jade Daryanani
Pepper Virtual Assistants Philippines

Smartphones and tablets have become an integral part of how we work, communicate, and collaborate. It has even simplified how we manage our lives. To make it in the competitive app market, developers are constantly creating unique and functional applications. Over recent years, many apps have shot to the top but have fallen off just […]


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Social Media Best Practices to Boost Customer Engagement

August 26, 2016 | by Jade Daryanani
Pepper Virtual Assistants Philippines

One of the greatest assets a brand can have is an engaged and loyal audience. Building solid relationships with your customers is paramount to the growth of your business. Social media allows you to directly connect with your target market and strengthen your relationship with them. According to Hubspot, 92% of marketers said that social […]


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Talk About Timing: The Best Times to Post on Social Media

August 23, 2016 | by Jade Daryanani
Philippines Virtual Assistants Pepper

Managing multiple social media accounts can be tricky. Aside from publishing content, you need to know the best time to post. Timing is everything if you want your content to be visible to your customers and prospects. It also plays a major role in optimizing your social media marketing. Thankfully, there is a science behind […]


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Simple Tips to Creating Engaging Social Media Content

August 19, 2016 | by Jade Daryanani
Philippines Pepper Virtual Assistants

Social media shifted how brands and consumers interact with each other. It has allowed companies to promote their business to broader audiences. However, having an online presence isn’t enough in today’s cut-throat industry. You also need to engage your customers by providing unique content. According to a research done by the Content Marketing Institute (CMI), […]


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Social Media Updates You May Not Know About: Pinterest and LinkedIn

August 17, 2016 | by Jade Daryanani
Philippines Virtual Assistants Pepper

Social media is an incredibly powerful tool that small and big businesses can use to promote their brand. It allows you to reach a wide range of demographics and get your message across your target market. However, with constant change happening in these sites, it can be difficult to keep up with all the updates […]


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Social Media Updates You May Not Know About: YouTube and Instagram

August 15, 2016 | by Jade Daryanani
Philippines Pepper Virtual Assistants

The Internet has drastically changed how we keep ourselves entertained. In fact, millions of people are on social media for hours every day. Whether it is reading stories or video streaming, there is a social media platform that meets every user’s need. An August 2016 report by eBizMBA revealed that YouTube and Instagram ranks as […]


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Social Media Updates You May Not Know About: Facebook and Twitter

August 4, 2016 | by Jade Daryanani
Social Media Updates You May Not Know About: Facebook and Twitter

Twin Design / Shutterstock.com Social media has proven to be one of the most powerful tools in modern marketing. It has evolved from being a medium to connect with others to a source of news and information. It even has the power to dictate what is news-worthy or not. Change is constant when it comes […]


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