Video Marketing Basics: A Look into Instagram and Facebook

September 23, 2016 | by Jade Daryanani
Video Marketing with Instagram and Facebook Philippines Pepper Virtual Assistants

Social media has revolutionized the way we get information about the world. It evolved from being a means to connect and communicate to being a source of news, entertainment, and brand advertising. Marketers are capitalizing on the 2.3 billion active social media users to leverage their businesses. In fact, 91% of retail brands use two […]


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Video Marketing Basics: A Look into Vine and Snapchat

September 21, 2016 | by Jade Daryanani
How Can Marketers Maximize Snapchat and Vine for their Content Marketing Strategies Pepper Virtual Assistants Philippines

Businesses are finding unique and inventive ways to use video marketing as a new medium to reach their customers. In fact, research found that videos make a huge impact on customers’ purchasing behavior. About 90% of online shoppers at a major retailer’s website said that they found video content helpful in buying decisions. For the […]


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Video Marketing Basics: A Look into YouTube and Vimeo

September 19, 2016 | by Jade Daryanani
Youtube Vimeo Video Marketing Virtual Assistants Pepper Philippines

Video marketing has changed the way businesses create multimedia content. From boring infomercials and sales gimmicks, brand have shifted to creative and engaging videos. In a survey of over 600 marketing professionals, 93% of them used video for marketing and communications. Today we’re starting a new series that will look at the different video sharing channels you can […]


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How SEO Can Boost Your Content Marketing Strategy

September 16, 2016 | by Jade Daryanani
Seo And Content Marketing Virtual Assistants

There have been many debates on the relationship between search engine optimization (SEO) and content marketing. Many marketers are at odds between these two strategic tools, leaving them with several questions. Do they fit together? Are they mutually exclusive? The truth of the matter is that SEO and content marketing go hand-in-hand. SEO needs content. […]


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Things Marketers Should Avoid When Using SEO

September 15, 2016 | by Jade Daryanani
SEO Pitfalls Virtual Assistants Philippines

SEO can be a tricky tool to leverage and master considering the ever-changing algorithms of search engines. It is a constantly changing field that forces marketers to switch up their SEO practices. Like everything else, SEO also has its own fair share of rules that can affect your search engine page rankings (SERPs). Violating them […]


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How to Maximize the Use of SEO

September 13, 2016 | by Jade Daryanani
How To Maximize SEO  Virtual Assistants Pepper Philippines

Search engine optimization has become one of the most fundamental parts of running a business.  In fact, research revealed that 4 in 5 customers conduct local searches online. About 88% of this group searched using their smartphones while 84% used computers and tablets. Search engines like Google are constantly updating their algorithms to provide its […]


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The Basics of SEO

September 8, 2016 | by Ivy Guerrero
Basics of SEO Virtual Assistants Pepper Philippines

Search engine optimization or SEO is the process of gaining higher rankings in search engine results. It’s a strategy that allows your website to be picked up by Google, Bing, or Yahoo, when certain keywords are used in a particular search. Did you know that 90% of online experience begins with the search engine? That’s […]


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How to Instill Productivity in the Workplace

September 7, 2016 | by Jade Daryanani
Philippines Pepper Virtual Assistants

Instilling a culture of productivity is a challenge many businesses continue to face. Research revealed that employees who are highly engaged are 50% more likely to exceed company expectations than the least-engaged. These companies have been found to outperform their competitions by about 54% in employee retention, 89% in customer satisfaction, and revenue growth. So […]


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Office Productivity Killers and How to Overcome Them

September 5, 2016 | by Jade Daryanani
Philippines Virtual Assistants Pepper

There are good days and bad days in the office. The good days are when you’ve got everything going your way. It’s when you’re ticking off items left and right from your to-do list. But then there are days when you feel like you haven’t accomplished anything and nothing is going your way. A study […]


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Productivity Hacks That Can Boost Your Workday Efficiency

September 2, 2016 | by Jade Daryanani
Virtual Assistants Pepper Philippines

It’s another day at work and you need to finish a lot of things. Yet here you are, reading an article on productivity hacks. You want to do more but you don’t feel like doing more. Procrastination, as we already know, is an unhealthy habit not just for professionals but practically for everyone. Luckily, you […]


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