Talk About Timing: The Best Times to Post on Social Media

August 23, 2016 | by Pepper
Philippines Virtual Assistants Pepper

Managing multiple social media accounts can be tricky. Aside from publishing content, you need to know the best time to post. Timing is everything if you want your content to be visible to your customers and prospects. It also plays a major role in optimizing your social media marketing. Thankfully, there is a science behind […]


read more >

Simple Tips to Creating Engaging Social Media Content

August 19, 2016 | by Pepper
Philippines Pepper Virtual Assistants

Social media shifted how brands and consumers interact with each other. It has allowed companies to promote their business to broader audiences. However, having an online presence isn’t enough in today’s cut-throat industry. You also need to engage your customers by providing unique content. According to a research done by the Content Marketing Institute (CMI), […]


read more >

Social Media Updates You May Not Know About: Pinterest and LinkedIn

August 17, 2016 | by Pepper
Philippines Virtual Assistants Pepper

Social media is an incredibly powerful tool that small and big businesses can use to promote their brand. It allows you to reach a wide range of demographics and get your message across your target market. However, with constant change happening in these sites, it can be difficult to keep up with all the updates […]


read more >

Social Media Updates You May Not Know About: YouTube and Instagram

August 15, 2016 | by Pepper
Philippines Pepper Virtual Assistants

The Internet has drastically changed how we keep ourselves entertained. In fact, millions of people are on social media for hours every day. Whether it is reading stories or video streaming, there is a social media platform that meets every user’s need. An August 2016 report by eBizMBA revealed that YouTube and Instagram ranks as […]


read more >

Social Media Updates You May Not Know About: Facebook and Twitter

August 4, 2016 | by Pepper
Facebook and Twitter

Twin Design / Shutterstock.com Social media has proven to be one of the most powerful tools in modern marketing. It has evolved from being a medium to connect with others to a source of news and information. It even has the power to dictate what is news-worthy or not. Change is constant when it comes […]


read more >

5 Common Content Marketing Pitfalls and How to Avoid Them

August 1, 2016 | by Pepper
Philippines Pepper Virtual Assistants

As content marketing continues to grow in popularity, businesses are scrambling to create high-quality content that aims to help boost brand loyalty, awareness, and attract new prospects. However, this relatively young yet integral marketing tool has several common pitfalls that, if you’re not careful, you might fall victim to. As we wrap up our Revisiting […]


read more >

5 Reasons Why You Should Have a Content Calendar

July 13, 2016 | by Pepper
Pepper Virtual Assistants Philippines

There are several key words when it comes to successful content marking. The most important of which is consistency. Unfortunately, many marketers still struggle with creating content regularly. Using a content calendar is an easy solution to getting back on track. According to the Content Marketing Institute (CMI), 80% of business-to-business marketers have a content […]


read more >

5 Ways to Create Compelling Content

June 27, 2016 | by Pepper
Virtual Assistants Pepper Philippines

Content marketing continues to be a growing marketing strategy as people demand and consume content faster than ever before. According to the Content Marketing Institute (CMI), 76% of business-to-customers brands use content marketing to connect with their customers. You may have seen all the big brands use this platform but it is not limited to […]


read more >

Revisiting Content Marketing: Content is Still King

June 20, 2016 | by Pepper
content marketing pepper virtual assistants philippines copywriting

Content marketing has been in the industry for a long while now and each year more and more brands are devoting more resources to this platform. In a world where information can be easily accessed anytime, it’s important that the content you create is unique and targeted to your audience. The Content Marketing Institute (CMI) […]


read more >

Virtual Assistance Done Right: Pepper Customer Relationship Management

June 14, 2016 | by Pepper
customer relationship management pepper virtual assistant philippines

Growing your business means building connections not only with stockholders and suppliers but also with your most valuable asset—your customers. One of the strongest and most efficient approaches in creating and maintaining relationships with your target audience is through customer relationship management (CRM). Developing this type of bond between both parties can help drive your […]


read more >