Five Tell-Tale Signs That You Need To Slow Down

September 12, 2014 | by Pepper
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No one is exempted from stress. Every single person you see is stressed out by something. Psychologists define stress as a reaction to a stimulus that triggers a “fight-or-flight” response, releasing adrenaline throughout your body. That’s why small things can stress you out such as traffic or watching a close game. It’s your body’s way […]


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Call to Action that Converts

September 9, 2014 | by Pepper
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Every website you see has a puny but powerful button that contains a call to action (CTA). It has a short statement that entices you to do something. It could be a newsletter sign up, purchase or simply another step to complete a process. You may not even notice it in your own business website […]


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Getting Your VA to EA Level

August 19, 2014 | by Pepper
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Working with a virtual assistant (VA) not only lightens your workload but also increases your efficiency. With more time in your hands, you can now focus on the things you want to do and accomplish what you need to do without feeling overworked or overwhelmed. After working with their VAs for some time, certain business […]


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Social Media Customer Service Mistakes You Shouldn’t Commit

August 14, 2014 | by Pepper
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Social media has drastically changed the way we do customer service. Hotlines and face-to-face interactions are still utilized but tweets and comments have become more popular for customers especially for those looking for immediate answers to their inquiries. Social media has provided a 24/7 platform for companies and consumers to interact with each other. In […]


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How to Effectively Train Your VA

August 12, 2014 | by Pepper
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Training is the most important stage in your working relationship with your virtual assistant (VA). As an employer, it’s your responsibility to train your VA on the scope of her work and the nature of your business. The way she performs is also largely influenced by the way you equip her. Your VA has a […]


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Costly Social Media Marketing Blunders You Should Avoid

July 31, 2014 | by Pepper
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Social media is one of the most powerful marketing platforms today. It provides unlimited reach that allows you to access your audience directly. You can even promote content, product info, and promos with an exposure that can rival what TV advertisements offer. It’s almost like a free flowing marketing tool that allows you to reach your […]


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Website Conversion Killers You Need to Avoid

July 24, 2014 | by Pepper
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Websites have become the virtual extension of a brand. It’s your 24/7 billboard where people can view your products, know more about your company, and get something valuable out of it. A lot of users may visit your site but it may not necessarily translate to a conversion. A conversion is an action you want […]


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Things You Should Never Delegate to a VA

July 23, 2014 | by Pepper
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Delegating is the main thing you will do when you hire a virtual assistant (VA). It’s also the main reason why you hired one so you can pass on the tasks that derail you from doing what you need to do. As much as you can delegate practically anything to your VA, there are certain […]


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Business Insights from the World Cup: The Triumph of Teamwork

July 2, 2014 | by Pepper
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Whether you’re a football fan or not, you will not miss the World Cup 2014 craze as it has been in the headlines over the past weeks. From the debate to which World Cup song is better—Shakira’s or J.Lo’s—to the surprising loss of Spain, there are many things to talk about this sports event. Great […]


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Skills You Need to Look for in a VA

June 20, 2014 | by Pepper
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Hiring people today is not limited to proximity. Outsourcing business solutions has opened opportunities for businesses to tap the global workforce that showcases skilled and talented professionals. Virtual assistants (VAs) are one of them. There are many considerations when hiring a VA with skill set being the leading factor. As we continue our series on […]


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